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Home » Why Giusti » A 360° view on each customer

A 360° view on each customer thanks to flexible database management

With Nikè, the clustering of stakeholders and the management of the customer database is extremely flexible and allows management to be constantly updated on the interests at stake and the subjects involved. Also, shedding light on how these subjects influence the outcome and how they should be managed.

In particular, Nikè offers the possibility to freely configure the types of subjects involved by dividing them into categories such as: “Clients”, “Suppliers”, “Competitors”, “Investors” but also “Lawyers”, “Law Firms”, “Trade Fairs”, “Consortia”, “Networks… etc. For each cluster it is also possible to manage and organize personal, commercial and administrative information, addresses, contacts, classifications or insert additional “Custom Fields”. For a truly 360° view of each individual customer.

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