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History

Innovative, from birth

Giusti‘s story began in 1986 with the conception of one of the first and most complete Italian projects in the field of developing solutions for sales force automation: the Nikè project.
Focused from the beginning on solving the problems most closely related to the management of commercial agencies, over the years Nikè has undergone a constant and systematic evolution, expanding its range of action towards increasingly important and large mandated companies.

In fact, large orders and relationships with major Italian entrepreneurial brands soon arrived, attracted by Giusti’s experience in the field of sales force automation and by the other distinctive features of the Nikè platform: a strong impulse towards innovation and the possibility of adapting the standard base of the platform to one’s own company reality with unimaginable costs and development times compared to those of other solutions.

Today Giusti is an undisputed reference point in the national panorama of CRM and SFA software solutions for many types of companies, from SMEs to multinationals. Many prestigious customers have chosen Giusti’s technology and know how to make their sales network more efficient and effective.

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